G1Blog

Business Communications Intelligence (BCI) provides data about process performance in communications processes. In this discussion I take a look at an example multi-channel campaign production and a dashboard perspective on Key Process Indicators. This is the production intelligence aspect of CI, an important management tool for those responsible for getting the message out into the hands of prospects and customers.

Marketers often struggle with market segmentation and customer identity management. Adding communications intelligence to segment parameters would provide insight into not only the communications behavior, but also content and context of communication transactions. In this time of mass customization, can you afford not to more effectively define, manage, and communicate with your customer segments?

When mailers decide how they will implement Intelligent Mail® the benefits they can derive will be based on the level of uniqueness they will assign to the Intelligent Mail® Barcode number. Even if there are no immediate needs to take advantage of these potential benefits, mailers would be wise to design their IMB implementation to assign barcode numbers unique to the mailing and the addressee so that Intelligent Mail® benefits can be enjoyed at a later date without another implementation project.

Our goal at Pitney Bowes Group 1 Software is to create value for our clients. Our software products are intended to simplify our customers’ business processes and/or improve their revenue stream. We are often asked to quantify this benefit, because our customers want to offset the cost of our software with savings in their business. A frequent question our customer have is: What is the productivity benefit, in real terms, of installing your software? This is the second in a three part series that describes how to measure the productivity benefit of our software. Here we’ll discuss hands-on quantification of the impact of software investments.

This is a series of three blogs that provide background and guidelines on determining the productivity value of our software products. The first provides a theoretical background that discusses the Cost of Poor Information Quality. The second provides suggestions how to calculate the anticipated improvement of software installation for a given business process. The third discusses various process improvement management methods and how Group 1 Software technology components add value.

Communication Management is a discipline constituent in businesses processes of most industries. Recent efforts to reduce Medicaid and Medicare administration costs bring this into focus for Government-sponsored healthcare. MITA(Medicaid Information Technology Architecture) provides an excellent framework for enterprise architectures, and provides us the ability to define a central business capability that manages many-to-many, multi-modal and -channel communications transactions.

Enterprise Address Management is an information management principle that provides centralized management and access to location intelligence, designed for large, diverse enterprise data environments.

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The USPS has agreed to lower the minimum height for the new Intelligent Mail Barcode (IMB) to .125 from .134 inches. This was a move pushed for by many in the industry, but especially those utilizing ink jet printing technology. The change should dramatically reduce costs associated with switching to the IMB from POSTNET barcode methodology.